Lely celebrates the installation of the 12,500th Lely Astronaut

Almost twenty years after Lely’s introduction of the world’s very first robotic milking system, we are now reaching the milestone of 12,500 installed Lely Astronaut milking robots. Every day all these Astronaut systems − almost all of them are still running − milk many hundreds of thousands cows all over the world. Lely wants to celebrate this milestone with a challenging offer.

Use your creativity and win a 12,500 Euro voucher

To celebrate the historic milestone of 12,500 installed robots, Lely offers all its loyal Lely Astronaut users the opportunity to win a 12,500 Euro* voucher, to be spent on Lely dairy products.

How do you win this voucher?

  • Produce an innovative video about your Lely Astronaut and the impact of its installation on your dairy farm.
  • Upload the video on YouTube.
  • Send the YouTube URL to communications@lely.com before January 1, 2012. Do not forget to state your name, address and phone number.

All videos will be judged by an international jury of Lely marketing employees chaired by Mr. Alexander van der Lely, CEO of the Lely Group. The best videos will be shown on www.lely.com beginning the 1st of January, 2012. The winner will be contacted before the 13th of January 2012, to be awarded the voucher.

*) 1. or to equivalent local currency value in non-Euro countries.
2. including VAT, if applicable.

This entry was posted in Agriculture, Agvocacy, Dairy, Dairy Farm, Dairy Industry, Dairy News, Farm Life, Labor, Lely, Lely A4, Lely Astronaut A3 Next, Live Life Lely, Robotic Milking, Sustainability, Technology and tagged , , , , , , , , , , , , , , , . Bookmark the permalink.

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