AFBF’s 92nd Annual Meeting is taking place now through January 12, 2011, in Atlanta, Georgia. Over 5,000 members from around the country are in attendance and the team at Farm Bureau is ready to share the news and events with a squad of guest bloggers.
Farmer and ranchers came to the Grassroots Engagement With Social Media issues conference at the AFBF annual meeting with high hopes of taking away concrete pointers and they were not disappointed.
During a fast-paced presentation, rancher Jeff Fowle and organic dairy farmer Emily Zweber outlined how they have used social media platforms including Facebook, Twitter, YouTube and Linkedin to connect with non-farmers. Both strongly emphasized the importance of the “human element” and the need to be genuine when using social media or else any attempts are destined to fail.
Click here for more from Farm Bureau, including farmer and rancher tips from Dan Toland and Mace Thornton, along with how to find these influential, social media agvocates online.
And if you’re currently at the meeting, we’d love to hear from you!